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Nicholas Lovell
Home   >   Self-Publishing   >   Marketing   >   What share does the platform take?

What share does the platform take?

By on November 30, 2011

The GAMESbrief revenue forecasting spreadsheet is aimed at forecasting gross revenues. Many people have asked me to include the cut taken by the platform holder since, in effect, these costs are always taken out.

I’ve added in a line to do just that. You can enter your discount as you like.

 

 

  • Facebook: 30% if you are exclusively using Facebook Credits
  • iOS: 30%
  • Steam: 30% (as far as I can tell)
  • Android: ??
  • Browser-based: 0% (unless you wish to take your payment provider’s fees out before revenue, rather than after. But that will reduce your revenues, so I’d be inclined to put those in Cost of Goods Sold.
  • PSN: 30%
  • PlayStation Home: 30%

I’ll keep my eye on other platforms, and add them over time.

About Nicholas Lovell

As well as founding Gamesbrief, Nicholas is a consultant to the games industry on online and corporate strategy and financial matters. He can be contacted at nicholas@gamesbrief.com Following a decade long financial career in the City of London, Nicholas founded Lodestar Partners, a corporate finance boutique that focused exclusively on the games industry. From 2006 to 2008, Nicholas was CEO of GameShadow, a games website and patching engine. He is a non-executive director of developer nDreams and provides consultancy services to a number of companies including Firefly and Huddle.