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50 Questions: How should an entrepreneur approach negotiation of the key terms?

By on October 21, 2011

Together with Nic Brisbourne of The Equity Kicker / DFJ Esprit, I am writing a series of 50 questions you should ask when raising venture capital. We expect the series to run for a year, after which we will collate the answers into a book. We view this as a collaboration, so please comment to help make this series even more useful. This is #38 in the series.


Nic’s last post in the 50 Questions series was a mathematically dense explanation of how anti-dilution clauses work.  This week he gives concise and clear advice on how to negotiate key terms, particularly focusing on valuation. He advises to follow standard practice as far as possible to avoid terms that disproportionately benefit the investor.

To read more, go to 50 Questions: How Should an Entrepreneur Approach Negotiation of the Key Terms? at the Equity Kicker.

About Nicholas Lovell

Nicholas is the founder of Gamesbrief, a blog dedicated to the business of games. It aims to be informative, authoritative and above all helpful to developers grappling with business strategy. He is the author of a growing list of books about making money in the games industry and other digital media, including How to Publish a Game and Design Rules for Free-to-Play Games, and Penguin-published title The Curve: thecurveonline.com