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Free half-day seminar on Self-Publishing

By on October 15, 2010

I’m giving a talk on self-publishing in West London on 27th October.

It’s part of a half-day seminar arranged by TIGA that is free to members AND non-members of TIGA.

Come along, and do say “hi” if you follow GAMESbrief.

How to Self-Publish and Market Your Game
Wednesday 27th October
Venue: Escape Studios, Rockley Road, London W14 0DA
This event is part of London Games Festival and is free for TIGA members and non-members. Contact [email protected] to reserve a place.
09.00 – 09.55: Registration and networking
09.50 – 10.00: Introduction by Richard Wilson, CEO, TIGA
10.00 – 10.30: How we did it – developing products and self-publishing 
                        Case study: Just Flight and Just Trains 
                        Speaker: Andy Payne, Managing Director, Mastertronic Group
10.30 – 11.15: Everyone CAN become a publisher now. But HOW do you actually do it? 
                        What skills do you need to self-publish and where can you find them? 
                        Speaker: Nicholas Lovell, Founder, GAMESBrief
11.15 – 11.45:  Advergaming and improved sales performance
                         How the principles behind advergaming be used by the mainstream 
                         games industry to boost sales.
                         Speaker: Chris Kempt, Founder, Kempt 
11.45 – 12.15:  Smarter Marketing: Simple solutions to improve your results
                         Marketing is one of the biggest expenses in the games business and one
                         of the most important barriers to entry for independent developers
                         and small publishers
                         Speaker: Julien Wera, PR & Marketing Manager, ICO Partners
12.15 – 12.30: Q &A
Programme is subject to change.

About Nicholas Lovell

Nicholas is the founder of Gamesbrief, a blog dedicated to the business of games. It aims to be informative, authoritative and above all helpful to developers grappling with business strategy. He is the author of a growing list of books about making money in the games industry and other digital media, including How to Publish a Game and Design Rules for Free-to-Play Games, and Penguin-published title The Curve: