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VCs give advice on how to pitch, and how not to
There is some good advice in the Wall Street Journal on how to pitch to VCs.
Among the suggestions:
- Focus on the business opportunity, not the technology/your specific solution
- Introduce the other members of their team and allow them to talk
- Distinguish between market size and addressable market (i.e. a snack business is not targeting “everyone who eats”, but a particular niche
And perhaps most importantly, don’t turn up dressed like an avocado.