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Conversion rate from lite to premium

By on March 18, 2014
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This extremely useful infographic contains all kinds of interesting data about the success of The Room and The Room Two. These points are particularly interesting:

  • 12% conversion rate from lite to premium
  • iOS dominates their sales figures quite dramatically, with Android and Kindle representing just 14% of sales.
  • Not just one, but two people wrote in to criticise the historical accuracy of a pocket watch movement.

source: Fireproof games

About Zoya Street

I’m responsible for all written content on the site. As a freelance journalist and historian, I write widely on how game design and development have changed in the past, how they will change in the future, and how that relates to society and culture as a whole. I’m working on a crowdfunded book about the Dreamcast, in which I treat three of the game-worlds it hosted as historical places. I also write at and The Borderhouse.