Don't miss
  • 2,232
  • 6,844
  • 6097
  • 134

I love it when a game I worked on goes live – Beauty Town on Facebook

By on July 7, 2011

I’ve been working on a number of games over the past two years, but only a few (such as Stronghold Kingdoms and the Aurora space in PlayStation Home) have been launched yet.

I’m really pleased that Beauty Town, from Dynamo Games, went live on Facebook earlier this week.


The game is based around running a fashion boutique, but includes a range of ways to learn about what clothing styles suit different body shapes and sizes. Hopefully players will find the learning as compelling as the game play.

I was involved to drive Acquisition, Retention and Monetisation. In other words, I was all about designing the business model.

Go play Beauty Town. And if you have any feedback, do let me know.

About Nicholas Lovell

Nicholas is the founder of Gamesbrief, a blog dedicated to the business of games. It aims to be informative, authoritative and above all helpful to developers grappling with business strategy. He is the author of a growing list of books about making money in the games industry and other digital media, including How to Publish a Game and Design Rules for Free-to-Play Games, and Penguin-published title The Curve: