- ARPDAUPosted 4 years ago
- What’s an impressive conversion rate? And other stats updatesPosted 4 years ago
- Your quick guide to metricsPosted 5 years ago
Free to play: a successful industry or an evil blight on gaming?
As part of the free public sessions at Edinburgh Interactive, I gave a talk on the power of free.
- Why free-to-play works
- How to make free work
- Some techniques to use to make it work better
- A discussion on whether free-to-play is evil
If you want a summary of how GAMESbrief thinks about free, you could do worse than start with this presentation.