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Why FourSquare is working
This is why FourSquare is working.
Of course, Steve is editor of PC Zone, so you have to believe that he’s a gamer. And there’s a very strong chance that this tweet was a little bit tongue-in-cheek.
Nevertheless, FourSquare raised the “visit intention” for Nando’s as a result of the game.
Now all they have to do is monetise it.