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I’m speaking about Retention at the Browser Games Forum tomorrow

By on November 4, 2010

I’m just about to jump on a plane to Frankfurt. I’m going to the Browser Games Forum in Frankfurt (technically Offenbach) I believe to talk about:

When acquiring customers isn’t enough: harnessing gameplay to keep them coming back again and again.

I’m going to be talking about retention, leaky buckets and game mechanics.

My talk starts at 14.30, and I only have 30 minutes. If you’re in Frankfurt, come and say hello.

About Nicholas Lovell

Nicholas is the founder of Gamesbrief, a blog dedicated to the business of games. It aims to be informative, authoritative and above all helpful to developers grappling with business strategy. He is the author of a growing list of books about making money in the games industry and other digital media, including How to Publish a Game and Design Rules for Free-to-Play Games, and Penguin-published title The Curve: