- ARPDAUPosted 14 years ago
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- Your quick guide to metricsPosted 14 years ago
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Announcing the GAMESbrief Surgery
I have a sudden consulting cancellation on 29th September. I’ve decided to fill it with a GAMESbrief surgery. Nine slots. One hour each. You get to talk to me about whatever you want: retention strategies, what investors look...
- Posted 15 years ago
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A demolition of GAMIFICATION by Design
Sebastian Deterding is a good speaker and thinker on gamification. He has just posted a comprehensive demolition of Gabe Zichermann’s Gamification by Design: Implementing Game Mechanics in Web and Mobile Apps . Sebastian’s review is worth reading, if...
- Posted 15 years ago
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50 questions: Should I ever pay to pitch?
Together with Nic Brisbourne of The Equity Kicker / DFJ Esprit, I am writing a series of 50 questions you should ask when raising venture capital. We expect the series to run for a year, after which...
- Posted 15 years ago
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How to Make Money from Social Games–Book before 21st September to save over £100
I’m running another of my masterclasses on How to Make Money from Social Games on 13th October in Central London. If you enjoy GAMESbrief, it’s a chance to meet the man behind it (that’ll be me) and...
- Posted 15 years ago
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50 Questions: What are the key terms in a termsheet? (Part 2 of 2)
In this post I will cover the other key economic terms; liquidation preference and anti-dilution, the most important control terms; board structure and protective provisions, and then finish with a few words on exclusivity and cost. ...
- Posted 15 years ago
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Jagex continues to profit from Free, and pays a whopping £22 million dividend
Last year, I used Jagex as evidence that free pays. (See Free doesn’t work? Try telling that to Jagex making £38m from one free game, RuneScape) I’ve just dug into their accounts again. And it looks as...
- Posted 15 years ago
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Three ways to market your indie game
There is a battle royal brewing over the best way to market your indie game. Should you learn how to do launch marketing like the big boys? Go all data-centric with metrics-led marketing? Or build a permission...
- Posted 15 years ago



