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  • Looking at In-Game Currencies

    This is a guest post from GameSparks, crossposted from their blog   The dominant approach to making and monetizing free-to-play games is constantly in flux. The market continues to grow and new contenders are always attempting to...

    • Posted 9 years ago
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  • Who is undervaluing social play?

    New data released by Everyplay suggests that the most lucrative users in mobile gaming are generally male over female, and 35–44 year olds over other age groups. You also see higher spending among players of competitive games...

    • Posted 9 years ago
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  • Why did this fun, polished game fail to hit the top grossing?

    This is a guest post from Anthony Gowland Seriously is a company formed from a bit of a mobile gaming dream team. A couple of months ago when Best Fiends, their first game, had just released I...

    • Posted 9 years ago
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  • How to avoid an outsourcing catastrophe

    This is a guest post from Mike Bloom of BooyaSquad, who have been working with Click Lab.   Outsourcing can open doors Most people who want to venture into game dev believe they must build a team...

    • Posted 9 years ago
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  • Announcing our new book series

    Today we’re launching something that might be familiar to some of you, and new to others, plus something brand new. We’re bringing three books to our Kindle store today. Gamers and Makers on the Edge, Freeing Games...

    • Posted 9 years ago
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  • Are we predictably irrational about the word free? Or is it the concept?

    Apple has just started an experiment that should be fascinating  for behavioural psychologist Dan Ariely. Ariely is the man behind the popular psychology title, Predictably Irrational. In Chapter 3, he explains at length the powerful drive that...

    • Posted 9 years ago
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  • How to do a Kickstarter right, the Kitfox Games way

    Over on Gamasutra, Tanya X. Short of Kitfox Games sets out her lessons learned from the successful Kickstarter for Moon Hunters. The team, which had already developed and released mobile game Shattered Planet, set out to raise...

    • Posted 9 years ago
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