The games industry is full of confusing terms. So is the advertising industry. And now that games publishing and games marketing crosses over both disciplines, the potential for confusion is rife. I’ve taken the glossary from How...

Why does the games industry spend so much time at conferences talking about the technology and not about the people? We spend so much time saying that we are a talent-led industry, but so little time talking...

I just read a post on Nic Brisbourne’s The Equity Kicker which left me speechless. Entitled “European attitudes to entrepreneurship – still behind the US and in some cases going backwards”, it summarised an EU report on...

At the GameHorizon Conference earlier this week, Tom Rothenberg (@ryujinXV), managing partner of McCann Ericson UK, gave a talk on how to achieve a successful marketing campaign in this social-networked media environment. Tom oversees the Microsoft account...

At World of Love, Simon Oliver of HandCircus, designer of Rolando made a presentation about 10 things that may be true about being an independent developer. He ended with an exhortation that I wholeheartedly endorse: GO MAKE...

Welcome to the sixth in a series of 12 posts from games developers who have taken the brave step into self-publishing. They have all contributed to How to Publish a Game, and you can get the first...

GAMESbrief is becoming so much fun for me, but I want to keep improving it. I want to make changes which make it more useful to my current readers, and to draw in new ones. I’ve created...