On holiday in France, I've been playing Nimblebit Tiny Tower on my wife's iPad. It's a marvellous game (like a free-to-play version of Little Computer People, if you are old enough to remember that), and I'm busy...

I own a virtual farmhouse in Farmville, an apartment in PlayStation Home and have paid for batteries to give me more energy in Cityville. If you work in traditional media, there is good chance that you are...

In the wake of the recent spate of formerly subscription-based MMOs adopting a free-to-play model (City of Heroes, LEGO Universe, Age of Conan, LOTRO), MCV asked me to answer some questions on why this model works so...

This is a guest post from Paul Taylor of Mode 7, an indie development studio based in Oxford. Their current project is Frozen Synapse, a critically acclaimed multiplayer and single player squad-based tactical game for PC and...

If your customer acquisition cost is $1, you can't make money charging $0.99 for your game. The key is to change your thinking. Think of your game as the top of your sales funnel, not the bottom.

I’ve been working on a number of games over the past two years, but only a few (such as Stronghold Kingdoms and the Aurora space in PlayStation Home) have been launched yet. I’m really pleased that Beauty...

Just when I thought things would be simple, clear, or easy to understand, the last two weeks come along and completely dumbfound me. Hard Lines came out on the 9th June. That first week was a rollercoaster, ending...