The GAMESbrief guide to marketing and gaming has been very popular, and huge thanks to everyone who has shared it via Twitter, email and Facebook. There has been some negative response though. In particular, some people took...

I’ve just been going back through some old blog posts for GAMESbrief Unplugged: Volume 2. What struck me was the impressive revenue progression of Bigpoint, the browser-based games company that makes free-to-play games mainly aimed at core...

GAMESbrief is going from strength to strength. Actually, that’s only partly true. My consulting business is going great. My book writing is taking up lots of time. I have ideas for events, and card decks, and free giveaways. I...

Andrew J Smith of Spilt Milk Studios has been sharing his experiences as an indie iOS developer. After one week of game sales, has it been worth it?

Earlier this week, I blogged about how much money Epic Games was making from the In App Purchase option for Infinity Blade: somewhere between a third and a half of their revenue. Epic VP Mark Rein followed...

If you use the terms gamifying, advergaming, transmedia, in-game advertising and game-making interchangeably, STOP! Stop right now before you waste your time, your client’s money and the efforts of whichever partner you commission to make the wrong product. Read...

Epic Games’ Mark Rein has been an outspoken defender of premium-priced content on iOS. After all, these are the guys who launched Infinity Blade at a price point of $5.99. Mark has been known to declare: “AAA...