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  • Should you be paid or should you be free?

    Pocket Gamer have written a marvellous, balanced post on whether you should make your smartphone or tablet game free or paid. Here is one quote from Eric Seufert, author of Freemium Economics and head of marketing at...

    • Posted 1 month ago
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  • Does Michael Acton Smith stepping aside as CEO at Mind Candy mark the end of the company behind Moshi Monsters?

    News broke today that rockstar entrepreneur Michael Acton Smith is stepping aside as CEO of Mind Candy, the company behind kids’ brand Moshi Monsters. “I love this company, I’m obsessed with it but Mind Candy is a...

    • Posted 1 month ago
    • 2
  • Three basic principles of fun

    I saw this tweet from Nicole Lazarro: To have fun players must first know: how to play, how to do better, and how to win. Surprising how many Apps forget this. — Nicole Lazzaro (@NicoleLazzaro) June 25,...

    • Posted 2 months ago
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  • How many days can you retain a player?

    I’ve been watching a number of different games take different approaches to daily rewards. Some offer a bonus for coming back. Some offer escalating bonuses. Some give you a spin of a wheel to win a prize,...

    • Posted 2 months ago
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  • Should Amplitude be free-to-play? Audience research suggest that it should.

    Leigh Alexander of Gamasutra just wrote up the story of Amplitude, the game that Harmonix launched in 2003 and is now kickstarting a new, updated version a decade later. It contains a paragraph which suggests that the...

    • Posted 3 months ago
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  • The making of Angry Birds Go!

    Pocketgamer.biz just interviewed Graeme Monk, Studio Director at Exient, about the making of Angry Birds Go!. He gives insight into how often we threw away certain pieces of the design (particularly the user interface), the logic behind...

    • Posted 3 months ago
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  • Want an example of a good F2P game for core gamers? No problem, here’s 100 of them

    I often get asked to name F2P games that “get it right”. That usually means ones that appeal to core gamers, and are like “how games are meant to be”, which is a shame, because my favourite...

    • Posted 3 months ago
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