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Can you help me get my TED talk to 10,000 views?
In November 2014, I gave a talk at TEDx Brum. It was a fifteen minute condensed version of everything I believe about how the Internet has changed business and art forever. About how the threat is not...
- Posted 2 weeks ago
Is Nintendo working on the defining videogame controller of the smart device age?
Nintendo’s partnership with DeNA makes no sense. The thing we all know about Nintendo is that it doesn’t follow the herd. It makes surprising announcements that make the industry shake its collective head and mutter, “that will...
- Posted 3 weeks ago
Free-to-play marketing costs rise and profitability falls at King and Supercell
Supercell has recently reported revenues of €1.55 billion for 2014, from Hay Day, Clash of Clans and Boom Beach. It made profits (EBITDA: Earnings before interest, tax, depreciation and amortisation) of €515 million. That compares with revenues...
- Posted 4 weeks ago
Does Nintendo’s U-turn mean the bubble is primed to pop?
Are you old enough to remember the dotcom boom? Between 1997 and 2000, the NASDAQ, a tech-focused equity market in the US, soared, reaching its peak on March 10, 2000. Now do you remember the tragic story...
- Posted 1 month ago
Why Nintendo-DeNA changes everything/nothing, and three pitfalls they’ll need to avoid.
Today, Nintendo accepted that the world has changed. In a surprise announcement, Nintendo revealed it had negotiated a substantial partnership with DeNA to bring Nintendo IP to smart devices. The companies took equity stakes in each other:...
- Posted 1 month ago
Clash of Clans invades the Super Bowl
If we had any doubts that advertising for customers for mobile games is expensive, Supercell just dispelled them. Supercell’s Super Bowl ad features Liam Neeson. It’s in one of the most expensive advertising spots in the world....
- Posted 2 months ago
Are we predictably irrational about the word free? Or is it the concept?
Apple has just started an experiment that should be fascinating for behavioural psychologist Dan Ariely. Ariely is the man behind the popular psychology title, Predictably Irrational. In Chapter 3, he explains at length the powerful drive that...
- Posted 5 months ago