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  • Should Amplitude be free-to-play? Audience research suggest that it should.

    Leigh Alexander of Gamasutra just wrote up the story of Amplitude, the game that Harmonix launched in 2003 and is now kickstarting a new, updated version a decade later. It contains a paragraph which suggests that the...

    • Posted 5 years ago
    • 0
  • Top feeds for Game Design and Monetisation Insights

    Derek Shanahan of SuperRewards has listed out “29 Best Feeds For Game Design, Monetization, and Free-To-Play Insights” on Gamasutra. GAMESbrief is top of the list! OK, so Derek says that the list is in no particular order,...

    • Posted 6 years ago
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  • Be Honest, Be Nice: Marketing And PR For Indie Developers

    Andrew Smith of Spilt Milk Studios (and the associated developer diaries on GAMESbrief) has written a great piece on indie PR and marketing on Gamasutra. His summary: Be nice. Market to the platform holder, as well as...

    • Posted 7 years ago
    • 0
  • How many people finish a game

    I wrote a post about why episodic gaming doesn’t work, and got many comments back about how my logic (that you lose a large percentage of your audience between episodes) is flawed. I saw this fascinating chart on...

    • Posted 7 years ago
    • 5
  • Who will survive the digital tsunami?

    Traditional media businesses are all about volume. Every customer pays the same amount, so the only variable that matters is how many customers you have. In the online world, every customer is different. They can pay anything...

    • Posted 8 years ago
    • 1
  • Evil or not evil – that’s not the question for free-to-play

    This post was originally published as part of a regular series on gamasutra The last two weeks have been characterized by increasingly strident escalations of the debate on the merits of free-to-play. After months of feeling that...

    • Posted 8 years ago
    • 1
  • Move over Freemium: Paymium is the New Game in Town

    Freemium or free-to-play have been the business model buzzwords in games for the last two years. We've begun to move from the kneejerk reactions ("they're not even games", "people who play them are stupid") to an emerging...

    • Posted 8 years ago
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