- ARPDAUPosted 13 years ago
- What’s an impressive conversion rate? And other stats updatesPosted 14 years ago
- Your quick guide to metricsPosted 14 years ago
-
An interview with me from Digital 2011 in Glasgow
I gave a masterclass on social games in Glasgow last week. Afterwards, I was interviewed for a 3 minute Audioboo by Beyongolia. You can listen to it below (apologies for the Kylie soundcheck kicking in right at...
- Posted 15 years ago
-
Improving the freelance database – feedback please
When I announced the GAMESbrief games freelancer database last week, I got a lot of feedback. 90 people have signed up within a week and I want to keep improving it. Here is one person's comments. Do you...
- Posted 15 years ago
-
What Jacqueline Howett’s professional self-immolation can teach us all
Earlier today, I was introduced to this review of The Greek Seamen by self-published author Jacqueline Howett. (Thanks to Ben Parfitt for the link). It’s excruciating. Basically, a reviewer (who goes by the name of Big Al)...
- Posted 15 years ago
-
Spend once, spend twice, 25% of you will spend thrice
The basic rule of free-to-play is 0-1-100 - let them play for free, make it easy to spend $1, make it possible to spend $100. Data from Social Gold shows why getting that first dollar is quite so...
- Posted 15 years ago
-
Yes, we’re in a bubble
A couple of months ago, I wrote a piece in the Wall Street Journal arguing that valuations in the social games space were “frothy”, but we weren’t in a bubble yet. I’ve changed my mind (and written another...
- Posted 15 years ago
-
Why core gamers hate social games: because their selfish exploitation of casual gamers is coming to an end
In the games industry, there are two opposing business models. Core games cost around $40. 90% of players never finish them. Some buy them on the strength of marketing or peer pressure, and find after an hour...
- Posted 15 years ago
-
Maybe Best Buy’s numbers say more about music than about games
Yesterday, I blogged about Best Buy’s like-for-likes, down nearly 15% in the Entertainment Software and Hardware. Regular reader Christian Hunt thought I might have jumped ahead of myself in my conclusions about what this result about the...
- Posted 15 years ago


