- ARPDAUPosted 13 years ago
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- Your quick guide to metricsPosted 14 years ago
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Some Rules for Games Production
Before I leave the world of work-for-hire games production for something a little different, I thought I’d jot down a bunch of guidelines I’ve encountered over the years that help with making games. These are especially true...
- Posted 15 years ago
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Spilt Milk Studios Development Diary 10: Marketing Marathon
I’ve got a chart below showing an overview of the big reviews we had (Kotaku, Touch Arcade, Pocketgamer, AppSpy and more) versus the sales spikes we achieved on the following days. Frankly, it makes pretty disappointing...
- Posted 15 years ago
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Business models driving game design? Twas ever thus
The strange thing with everyone complaining about business models affecting game design is that this has always been true. That perfect game that alway makes you want "just one more go"? A relic of the bygone era...
- Posted 15 years ago
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Selling an iPhone game: The sales figures in detail
Great Little War Game has been out on sale now for about three months. It's available in HD format for iPad and Retina devices, and there's a low definition version for 3GS phones too. We just passed...
- Posted 15 years ago
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Go free, spread the word
Andrew J. Smith of Spilt Milk Studios is clearly a gifted marketer. Armed with little more than chutzpah, charisma and Twitter, he has turned a zero marketing budget into a creditable campaign for his critically-acclaimed indie iOS...
- Posted 15 years ago
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Digital revenues are 37% of the total software market in the US
I’ve just been trying to work out how big the AAA market is in the US (largely because of this post I wrote about the smartphone market in the US being forecast to be worth $1 billion...
- Posted 15 years ago
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Censorship, IPs’ and Business
Following the BT/Newbinz decision, an argument about censorship, IP rights and business models broke out on Twitter. The discussion is presented here as a single post, collated with storify. Weighing in on the debate featured here are:...
- Posted 15 years ago



