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Freemium revenues have increased 4x on iOS in 12 months
60% of social games monetisation comes from virtual goods. Ustwo's Whale Trail has achieved an eightfold increase in number of downloads per month since switching from paid to free. 85% of players do not return after the...
- Posted 201 days ago
Zynga and Rovio: the numbers [infographic]
This great infographic puts the numbers on Zynga and Rovio side by side. With Rovio planning an IPO next year, it is doomed to the same crisis as Zynga? Can Zynga even hope to emulate Rovio's success...
- Posted 207 days ago
Dear Rovio, please don’t IPO, you’ll kill the market
Together with law firm Osborne Clarke, I host a lunch 3 or 4 times a year where a bunch of games companies and financial investors get together to chat about the games business and the difficulties of...
- Posted 221 days ago
Yes, we’re in a bubble
A couple of months ago, I wrote a piece in the Wall Street Journal arguing that valuations in the social games space were “frothy”, but we weren’t in a bubble yet. I’ve changed my mind (and written another...
- Posted 789 days ago