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  • PatrickO'Luanaigh2
    Good vs Evil – how to make money from free-to-play and sleep soundly at night

    You may be thinking, why should I care about “good and evil”? I just make games. I have enough to deal with without worrying about morals. But the truth is that, if you publish your own free-to-play titles,...

    • Posted 2 years ago
    • 12
  • Why a game jam could be your greatest gift this year

    I remember my first reaction when Nicholas Lovell suggested to me that my studio should run a game jam. As a CEO, my first thoughts were about the lost productivity and the fact that the resulting games...

    • Posted 2 years ago
    • 1
  • Four reasons why I think Zynga has peaked

    I believe that every game has a ‘fair average value’ which I’d define as the amount that the average player feels is about right to spend on that game each month. Some players will spend much more,...

    • Posted 3 years ago
    • 9
  • Two ends of the same line: the casual/core war

    There's a war going on. Here's an exclusive report from the field by our correspondent Patrick O'Luanaigh, one time CEO, nDreams Ltd. The skirmishes are increasing in frequency and intensity. The occasional f-bomb has been dropped by both...

    • Posted 3 years ago
    • 5
  • Online game gets banking license

    Surely a sign of things to come – the BBC has reported that Swedish-based MMO, Entropia Universe, has been granted an official banking license. The license means that it can offer full banking services to customers including...

    • Posted 5 years ago
    • 1
  • The curse of “configurable” consoles

    The NPD data for December 2008 released last week made interesting reading. Over 2.1 million Wii consoles were sold in the US alone in December, which is a phenomenal figure. But maybe it’s not just the unique control...

    • Posted 6 years ago
    • 2
  • The true cost of AAA games?

    Eidos announced today that they were lowering their full-year revenue expectations by £20m due to their latest Lara Croft game, Tomb Raider Underworld, selling less than expected (it has sold 1.5 million units to date globally). Apart from...

    • Posted 6 years ago
    • 0