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Can you help me get my TED talk to 10,000 views?

In November 2014, I gave a talk at TEDx Brum. It was a fifteen minute condensed version of everything I believe about how the Internet has changed business and art forever. About how the threat is not piracy, but competition. About how the future is focused on earning the right to speak to people again,...

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Is Nintendo working on the defining videogame controller of the smart device age?

Nintendo’s partnership with DeNA makes no sense. The thing we all know about Nintendo is that it doesn’t follow the herd. It makes surprising announcements that make the industry shake its collective head and mutter, “that will never work.” Analysts of the video game industry have a secret motto we all whisper to each other...

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Free-to-play marketing costs rise and profitability falls at King and Supercell

Supercell has recently reported revenues of €1.55 billion for 2014, from Hay Day, Clash of Clans and Boom Beach. It made profits (EBITDA: Earnings before interest, tax, depreciation and amortisation) of €515 million. That compares with revenues of €519 million and profits of €242 million. This is both fantastic, and also worrying. Revenues grew almost...

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Does Nintendo’s U-turn mean the bubble is primed to pop?

Are you old enough to remember the dotcom boom? Between 1997 and 2000, the NASDAQ, a tech-focused equity market in the US, soared, reaching its peak on March 10, 2000. Now do you remember the tragic story of Tony Dye, also known as “Dr Doom”? Tony Dye was an investor at Philips & Drew. His...

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Why Nintendo-DeNA changes everything/nothing, and three pitfalls they’ll need to avoid.

Today, Nintendo accepted that the world has changed. In a surprise announcement, Nintendo revealed it had negotiated a substantial partnership with DeNA to bring Nintendo IP to smart devices. The companies took equity stakes in each other: Nintendo owns 10% of DeNA and DeNA owns 1.4% of Nintendo. CEO Satoru Iwata made it clear that...

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Zoya Street

Announcement: Zoya is leaving Gamesbrief

I’ve been working at Gamesbrief for four years. Nicholas first hired me in 2011 to help as an assistant, but over the next year, we developed a new set of goals for the site – we hired more people, and created a team that would turn the site from Nicholas’s personal blog into an evergreen...

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San Francisco skyline

Free advice for indies at GDC; Masterclass sold out

At GDC in San Francisco next week, we’ve opened up an afternoon in Nicholas Lovell’s calendar to help out indie developers – absolutely free. For the afternoon of Wednesday, March 4th, you can book a slot in our “walk-up consultancy” schedule, and get advice or insight from Nicholas on any challenge you’re facing with your...

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San Francisco skyline

San Francisco Masterclass: Early Bird discount ends soon!

The GAMESbrief Business Masterclass returns to San Francisco on Sunday, March 1st – the weekend before GDC 2015. This full-day class is one of the most popular and highly-recommended courses in the industry; dozens of the most successful companies in games have held GAMESbrief Masterclasses in-house for their staff, and this is your chance to...

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Clash of Clans invades the Super Bowl

If we had any doubts that advertising for customers for mobile games is expensive, Supercell just dispelled them. Supercell’s Super Bowl ad features Liam Neeson. It’s in one of the most expensive advertising spots in the world. It lasts a full minute. Now the real question is whether this type of advertising is profitable. We...

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Chartboost to host Gamesbrief Business Masterclass

More news about the Gamesbrief Business Masterclass on 1st March in San Francisco – we’re delighted to announce that Chartboost will now be hosting the event in their fabulous new headquarters near Union Square. We’re thrilled to be holding the masterclass in great surroundings and to be working with a company that has done so...

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