Latest Articles

• Understanding games designed for retention

  From Deputy Editor Zoya Street Free-to-play games are designed differently....

  • Posted 2 days ago
  • 0
• Retention design in different cultures: know your players

  Deputy Editor Zoya Street recently caught up with Ray Livingston,...

  • Posted 2 days ago
  • 0
• Rational whales

  Posted by Deputy Editor Zoya Street Earlier this week, GI.biz...

  • Posted 4 days ago
  • 0
• Free should mean free #f2ptoolbox

      The F2P toolbox will teach you 54 of...

  • Posted 6 days ago
  • 0
• [Gamesbriefers] Is mobile gaming in a bubble?

  Continued from a conversation published earlier this year: what was...

  • Posted 7 days ago
  • 0
• Are mobile games killing consoles, why I don’t believe in “freemium” and other questions

  I was recently interviewed at the FT Digital Media Conference...

  • Posted 1 week ago
  • 4
• Be generous with your premium currency #f2ptoolbox

  The F2P toolbox will teach you 54 of the most...

  • Posted 2 weeks ago
  • 0