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  • Freemium revenues have increased 4x on iOS in 12 months

    60% of social games monetisation comes from virtual goods. Ustwo's Whale Trail has achieved an eightfold increase in number of downloads per month since switching from paid to free. 85% of players do not return after the...

    • Posted 1 year ago
    • 1
  • Digital card games revive stagnant retail business, reaching $714MM by 2014E

    Originally invented as a ‘casual’ game to play in between role-playing sessions at tournaments, collectible card games (CCGs) today are one of the fastest growing segments among online games. In 2011 worldwide sales totaled $2.1 billion, after...

    • Posted 2 years ago
    • 2
  • Why your game should be free to play

    If you were to believe free-to-play evangelists like ngmoco’s Ben Cousins or PopCap’s Giordano Contestabile, then anyone asking whether or not free-to-play is a fad has missed the boat. It’s not the future anymore, they argue, because...

    • Posted 2 years ago
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  • Social Games Summit Stats

    The Social Games Summit last month was packed full of juicy stats. Take a look at some of the most interesting and useful figures below.

    • Posted 2 years ago
    • 4