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  • The 5 Ws of social game purchases

    When setting up a free-to-play games with IAPs, it's more important than ever to know your customer. Arkadium has made this infographic to help you get clued up. Here at Gamesbrief, we're collecting information about the size...

    • Posted 2 years ago
    • 0
  • Zyngapocalypse Now (And What Comes Next?)

    Both inside and outside the walls of Facebook, the story of social games has become one of dead geese and golden eggs, flatlined growth, formulaic games and shady practises. Many warned that the sector was slowing down,...

    • Posted 2 years ago
    • 3
  • Join My Masterclass in Dublin, but hurry

    I’m running another masterclass in Dublin next week (Tuesday 10th January). It will be held at the Enterprise Ireland offices in East Point Business Park. Called “How to Make Money from Social Games”, I ran it 8...

    • Posted 3 years ago
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  • How large is the online and mobile games market?

    Online and mobile gaming are growing rapidly to become ever more powerful and influential markets.

    • Posted 3 years ago
    • 3
  • The End of the Beginning

    "This not the end. It is not even the beginning of the end, but it is, perhaps, the end of the beginning." It's time for Facebook games to level up.

    • Posted 3 years ago
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  • CPA, CAC and Customer Acquisition costs

    The costs of acquiring customers for Facebook, browser and mobile games is soaring. At the same time, virality is ever more elusive as Facebook shuts down spam messages and mobile has still not harnessed the social graph...

    • Posted 3 years ago
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  • What is Facebook for?

    The writings are on the wall. Zynga has won Facebook. Facebook is over. And Facebook is very afraid. At the Social Games Summit, it was generally agreed that virality never comes for free anymore, and the rising...

    • Posted 3 years ago
    • 3