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  • Understanding games designed for retention

    From Deputy Editor Zoya Street Free-to-play games are designed differently. Unlike pay-up-front games, they’re not designed just to dazzle you for a short while and then fade away to nothing more than a memory. They’re not designed...

    • Posted 10 years ago
    • 0
  • The magic of Christmas and the power of prayer

    Deputy Editor Zoya Street looks at some of the ways that Perfect World’s MMO Neverwinter retains and converts I pray every day. Actually, it’s called ‘invocation’, but it’s basically prayer: I offer my body to my goddess,...

    • Posted 10 years ago
    • 1
  • Perfect World’s utopian worldbuilding in free-to-play MMOs

    Player-killing is a tricky subject for international MMOs. In some cultures it’s a taboo practice confined to certain closed-off areas. In others it’s a free-for-all. Sometimes it’s okay to kill someone as long as you ask for...

    • Posted 11 years ago
    • 2