- ARPDAUPosted 2 years ago
- What’s an impressive conversion rate? And other stats updatesPosted 2 years ago
- Your quick guide to metricsPosted 2 years ago
Do you hate the NHS?
This is an installment in Mark Sorrell’s regular guest post series. See the full series. I just got back from Finland. It was the Pocket Gamer Connects conference in Helsinki and, since Finland is the Graceland of...
- Posted 3 months ago
[Gamesbriefers] Is the no-brainer purchase over?
Question: This week’s question comes from Daniel Kromand, product manager at GameDuell. “There seems to be some inconsistency between the idea of the no-brainer purchase, which Nicholas recommends and many other industry people seem to agree on, and...
- Posted 4 months ago
[Gamesbriefers] Why is 2048 more successful than Threes?
Question: Why is 2048 more popular than Threes? Answers: Anthony Pecorella Director of production for virtual goods games at Kongregate There are two big reasons for this. a) 2048 was free. This is the biggest reason. Not...
- Posted 5 months ago
[Gamesbriefers] What are you playing?
Question: A simple question this week: what are you all playing at the moment? Tell me what’s captured your interest and why. Answers: Tadhg Kelly Developer relations at Ouya Well, like everyone I imagine, I’ve been checking out...
- Posted 5 months ago
[Gamesbriefers] Are mobile conversion rates really this low?
Question: Last month, Swrve released data suggesting that only 1.5% of players spent any money at all on mobile games, with 10% of those (i.e. 0.15% of the audience) representing about 50% of revenue. Do these metrics match...
- Posted 6 months ago
Clone warts: a samurai siege breakdown
This is a guest post from Mark Sorrell So I’ve been playing a whole bunch of Samurai Siege. Given that the game is designed to be experienced over a period of months, rather than the weeks I’ve...
- Posted 7 months ago
[Gamesbriefers] How do I tell my boss he’s wrong about social?
Question: My boss thinks that all you have to do to make a game social is to add leaderboards. What can I do? Answers: Andy Payne CEO of Appynation Sit down, make a cup of tea and compose...
- Posted 8 months ago