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    How to Negotiate a Content License

    Part of the beauty of licensing is that a genuine measure can be taken of the popularity and target demographics of a prospective licensed property – something that cannot be done with a title and characters newly...

    • Posted 1 year ago
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    Getting Beyond Licensed Content’s Bad Rap

    One way that mobile developers and publishers can get their games noticed and potentially lower their customer acquisition costs is through content licensing, using well-known and recognizable intellectual property – characters, stories and brands from movies, TV,...

    • Posted 1 year ago
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  • Pirate raids and Troll attacks – how to manage Intellectual Property risk

    It is a sad fact of doing business in the digital age that developers regularly get embroiled in costly and time-consuming IP disputes, even where they have done absolutely nothing wrong. Despite thorough due diligence, some problems simply...

    • Posted 2 years ago
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  • [Gamesbriefers] What’s the difference between inspiration and plagiarism?

    Electronic Arts and Zynga are locked in a court battle in the USA, with EA accusing Zynga of "persistent plagiarism" while Zynga counters that EA's actions are "anticompetitive". In the broader picture, we can probably all agree...

    • Posted 2 years ago
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  • How Licensing is impacting the Virtual Goods Economy

    Rights and brands have always played an important part in the business of making games. Many of us have played EA FIFA, The New Republic or just in time for the Olympics, one of the official Olympic...

    • Posted 2 years ago
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  • Zynga’s shameless cloning of my favourite game of 2011

    Tiny Tower was one of my favourite games of 2011. Zynga must have noticed its success because they have just launched an exact clone. Check out the open letter from Nimblebit below.

    • Posted 3 years ago
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  • Indie Legals 1.02: Intellectual property rights

    Indie Legals 1.01 dealt with setting up a company. This next post deals with the intellectual property rights that a games business may have. The value of a games business predominantly resides in the intellectual property which...

    • Posted 3 years ago
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