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  • Why we abandoned Facebook and went mobile: part 1

    When Alex Welch, founder of Photobucket, and I started Slime Sandwich, Club Penguin was reportedly worth $700M and I’d just received a cute little sheep on Facebook. Looking to launch an online game, we knew F2P would...

    • Posted 2 years ago
    • 1
  • What does a big Kickstarter project look like in prize form?

    The Banner Saga was certainly not the biggest campaign Kickstarter has ever seen. Double Fine had 80k backers, Wasteland 2 had 60k, Shadowrun had over 30k, not to mention non-games. But unlike these larger, somewhat established developers...

    • Posted 2 years ago
    • 0
  • Making the most of your USP

    It can be very easy to see marketing and game development as separate disciplines - that creating an awesome game and drawing in new players are separate tasks requiring separate sets of skills. The reality is that...

    • Posted 2 years ago
    • 0
  • Indie Exposure – Why’s it so hard?

    Last Friday I was at the incredible Bit of Alright, David Hayward's smorgasbord of indie delights, giving a talk about Indie Exposure. Self-publishing the Greedy Bankers games has taught me a lot of lessons, not least just...

    • Posted 2 years ago
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  • Time to Stop Asking for Permission

    For the past twenty years, developers have had to ask permission before they could make a game. Those days are over. You no longer need anyone’s permission to publish.

    • Posted 2 years ago
    • 5