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[Video] Creativity, sharing and coping with failure
Nicholas was a keynote speaker at Shareplay in Denmark this week. In this video interview, he talks about why the games industry is so exciting to him from a business perspective: it's a creative industry, a collaborative...
- Posted 221 days ago
What’s the use of contracts?
As I see it, in most circumstances there are only two main reasons for having a contract, and for caring about what it says. The most important is this: to make the parties think about things before...
- Posted 381 days ago
Are games stories? Part 2
Following Nicholas's talk at Games for TV, further twitter discussion ensued.
- Posted 400 days ago
Email Marketing for Game Developers
The number rule for acquiring customers is to make sure that you can contact them again in the future. For decades, games publishers have considered customers as disposable playthings, to be courted for a new game and...
- Posted 473 days ago
Why Pro-Amateurs are the Future
Nobody wants to invest in professional art in a time when we’ve started to use the word “trillion” in everyday conversations about national debts. Add to this the chorus of devaluation that digital distribution has wrought in...
- Posted 486 days ago
Why a publisher should buy GAME group
I was speaking at the European Cloud Gaming Summit yesterday and amidst warning people about the upcoming under-12 revolution I made the suggestion that some of the well-heeled publishers in the room should buy GAME Group (the...
- Posted 491 days ago
Managing a Publicly Funded R&D Project
In my previous articles I talked about why and how to get funded. Next, you need to manage the project to get a commercializable result. The project won't be a success if the technology goes nowhere.
- Posted 493 days ago