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  • Spread-title-square
    A comprehensive list of metrics for free-to-play games

    This is a guest post from Shyamal Dave of Mech Mocha, an independent free-to-play studio based in Ahmedabad, India. A decent number of downloads is a good head-start and a very good reason to throw a boat-party...

    • Posted 2 months ago
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  • FlickrCC image by Claudia Regina
    Low conversion in free-to-play is a feature, not a bug

    This guest post from Eric Seufert was originally published on his blog Mobile Dev Memo. An article excoriating the supposed plague that is free-to-play made the rounds recently, citing engagement statistics from Swrve’s April report in support of an argument asserting...

    • Posted 2 months ago
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  • FlickrCC image by Claudia Regina
    Google Play leads iOS for downloads, and other market data

    We’ve made another small update to our benchmark data pages, with new figures on how games big and small acquire, retain and monetise their users. Plus, we’ve added some new information about how Android and iOS compare...

    • Posted 9 months ago
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  • Shared on CC license by mysza831 on Flickr
    Apps, relationships and the nature of money

    On Wednesday this week, panellists at the Mobile Beat conference lamented the fact that Google had too few credit card details on file to monetise their users well. One day later, I got an email offering me...

    • Posted 1 year ago
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  • Numbers from GDC

    I've uploaded our first round of statistics gathered at GDC to the spreadsheet posts!

    • Posted 2 years ago
    • 0
  • Statistics from the mobile games forum

    If you missed some of the best figures from the Mobile Games Forum, either because you weren't there or because you were too busy networking, don't worry. GAMESbrief has you covered.

    • Posted 2 years ago
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  • Top Down vs. Bottom Up Forecasting (Bootstrapping a Game Studio)

    Bottom up means you start with your situation and capabilities -- pretty small numbers, I bet -- and work upwards to hopefully a decent number. You might look at all the options you have to drive views...

    • Posted 3 years ago
    • 1