60% of social games monetisation comes from virtual goods. Ustwo's Whale Trail has achieved an eightfold increase in number of downloads per month since switching from paid to free. 85% of players do not return after the...

If you ever doubted that China is the mainstay of online gaming, the Financial Times dispelled it this morning. 2 million young Chinese playing games at any moment 64 per cent. of all Chinese Internet users are...

Tiananmen Square, eat your heart out. Nothing gets a gamer so riled as “suits” messing with their favourite franchise. So when a new version of The Legend Returns was launched, with shocking features such as allowing players...

World of Warcraft’s servers have been down for a couple of month now, but the end appears to be in sight. GamaSutra reports that the Chinese government has now approved a “limited beta” to start on July...

To lose a million users may be regarded as a misfortune; to lose 6 million looks like carelessness. World of Warcraft may be in imminent danger of losing its crown as the largest massively-multiplayer online role-playing game...

The Chinese Ministries of Culture and Commerce announced on Monday that the trading of virtual currency for real world cash is to be banned outright, in the name of reducing illegal gambling and money laundering. From the...

Writing in the Financial Times today, John Gapper talks about way global brands are increasing rising in the East rather than in the West. He cites some particularly startling numbers for Nokia: "revenues last year of €5.9bn...