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My first prediction for 2013: World of Warcraft will lose 3 million subscribers.
At the Mobile Gaming Europe conference last week, I predicted that 2013 will be a tipping point for World of Warcraft, in a bad way. I believe that time is running out on the most successful game...
- Posted 160 days ago
[Gamesbriefers] Should Pitfall have launched for free?
Activision recently launched a revival of a 30-year-old IP with a paid iOS version of Pitfall. They have taken a Paymium approach, combining a 69p up-front purchase price with IAPs. The game has consistently been in the...
- Posted 268 days ago
Activision charging for Pitfall could make sense, But not at 69p
In response to my post on Activision’s baffling pricing decision for Pitfall yesterday, Will Luton of Mobile Pie tweeted: "You know Pitfall! Has IAP, right? They could Peggle to free whenever. Going free is most powerful when...
- Posted 282 days ago
Pitfall at £0.69? Is Activision crazy?
Activision has released its first game from its new Leeds studio today: Pitfall. A remake of a 30 year old classic that bears more than a passing resemblance to Temple Run. Activision priced the game at £0.69...
- Posted 283 days ago
What Happens When Activision’s ‘Oil Well’ Dries Up?
The digital business has not been a major part of Activision's strategy. It has been content to allow Electronic Arts to snap up businesses such as Playfish, Chillingo and PopCap. It has increased its reliance on its...
- Posted 626 days ago
The death of Guitar Hero became inevitable, but was it avoidable?
On Wednesday, Activision declared the end of the music game. What a journey it’s been. In 2008, music-based games generated £1,700 million in retail revenues. The following year, it fell by 50%. Now the Financial Times estimates...
- Posted 828 days ago
Ten games businesses that are blessed
Last week, I wrote a post entitled Ten games businesses that are doomed. I got a lot of feedback, much of the “you’re very brave” variety. I had to defend my reasons for posting, and I was...
- Posted 942 days ago