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Home   >   Posts tagged "activision"
  • My first prediction for 2013: World of Warcraft will lose 3 million subscribers.

    At the Mobile Gaming Europe conference last week, I predicted that 2013 will be a tipping point for World of Warcraft, in a bad way. I believe that time is running out on the most successful game...

    • Posted 160 days ago
    • 25
  • [Gamesbriefers] Should Pitfall have launched for free?

    Activision recently launched a revival of a 30-year-old IP with a paid iOS version of Pitfall. They have taken a Paymium approach, combining a 69p up-front purchase price with IAPs. The game has consistently been in the...

    • Posted 268 days ago
    • 2
  • Activision charging for Pitfall could make sense, But not at 69p

    In response to my post on Activision’s baffling pricing decision for Pitfall yesterday, Will Luton of Mobile Pie tweeted: "You know Pitfall! Has IAP, right? They could Peggle to free whenever. Going free is most powerful when...

    • Posted 282 days ago
    • 1
  • Pitfall at £0.69? Is Activision crazy?

    Activision has released its first game from its new Leeds studio today: Pitfall. A remake of a 30 year old classic that bears more than a passing resemblance to Temple Run. Activision priced the game at £0.69...

    • Posted 283 days ago
    • 11
  • What Happens When Activision’s ‘Oil Well’ Dries Up?

    The digital business has not been a major part of Activision's strategy. It has been content to allow Electronic Arts to snap up businesses such as Playfish, Chillingo and PopCap. It has increased its reliance on its...

    • Posted 626 days ago
    • 5
  • The death of Guitar Hero became inevitable, but was it avoidable?

    On Wednesday, Activision declared the end of the music game. What a journey it’s been. In 2008, music-based games generated £1,700 million in retail revenues. The following year, it fell by 50%. Now the Financial Times estimates...

    • Posted 828 days ago
    • 4
  • Ten games businesses that are blessed

    Last week, I wrote a post entitled Ten games businesses that are doomed. I got a lot of feedback, much of the “you’re very brave” variety. I had to defend my reasons for posting, and I was...

    • Posted 942 days ago
    • 26
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