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  1. Why brands are not just embracing video games – they’re funding them

    December 9, 2009

    This is a guest post from Matt Willifer Earlier this year, in an act of uncharacteristic bravery, I gave up my job as Head of Planning at M&C Saatchi, and threw in my lot with a group of some of the world’s finest games developers, writes Matt Willifer. Our mission is to create better games [...]

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