Comments on: 20% of Facebook gamers spend money, an average of $35 per month http://www.gamesbrief.com/2010/03/20-of-facebook-gamers-spend-money-an-average-of-35-per-month/ The Business of Games Wed, 08 Feb 2012 22:58:59 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Joel http://www.gamesbrief.com/2010/03/20-of-facebook-gamers-spend-money-an-average-of-35-per-month/comment-page-1/#comment-9703 Joel Wed, 20 Oct 2010 12:21:00 +0000 http://www.gamesbrief.com/2010/03/20-of-facebook-gamers-spend-money-an-average-of-35-per-month/#comment-9703 Average Revenue per Paying User (ARPPU) is $35..., per paying user is the key here, ARPU is much different as it takes your total MAU Average Revenue per Paying User (ARPPU) is $35…, per paying user is the key here, ARPU is much different as it takes your total MAU

]]> By: delnergaard http://www.gamesbrief.com/2010/03/20-of-facebook-gamers-spend-money-an-average-of-35-per-month/comment-page-1/#comment-5970 delnergaard Sat, 10 Apr 2010 01:16:08 +0000 http://www.gamesbrief.com/2010/03/20-of-facebook-gamers-spend-money-an-average-of-35-per-month/#comment-5970 I imagine that figure is the annual spend.<br><br>If it were monthly spend, Zynga would be making over $560Million, per month, just from Farmville. Over $6.5Billion per year... from playing at being a farmer. I don't think so.<br><br>Still, that being annual spend rather than monthly, still represents a that $560Million+, if their players are typical of that 20% that spend.<br><br>There's certainly money to be made from social gaming. It may not have reached that level yet, but... give it time and it just might.<br><br>Del. I imagine that figure is the annual spend.

If it were monthly spend, Zynga would be making over $560Million, per month, just from Farmville. Over $6.5Billion per year… from playing at being a farmer. I don't think so.

Still, that being annual spend rather than monthly, still represents a that $560Million+, if their players are typical of that 20% that spend.

There's certainly money to be made from social gaming. It may not have reached that level yet, but… give it time and it just might.

Del.

]]> By: Nicholas Lovell http://www.gamesbrief.com/2010/03/20-of-facebook-gamers-spend-money-an-average-of-35-per-month/comment-page-1/#comment-4967 Nicholas Lovell Thu, 04 Mar 2010 16:12:12 +0000 http://www.gamesbrief.com/2010/03/20-of-facebook-gamers-spend-money-an-average-of-35-per-month/#comment-4967 I agree that figure seems very high. I haven't seen the original Goldman's research to be able to comment on its validity, unfortunately. I agree that figure seems very high. I haven't seen the original Goldman's research to be able to comment on its validity, unfortunately.

]]> By: tadhgk http://www.gamesbrief.com/2010/03/20-of-facebook-gamers-spend-money-an-average-of-35-per-month/comment-page-1/#comment-4964 tadhgk Thu, 04 Mar 2010 04:59:06 +0000 http://www.gamesbrief.com/2010/03/20-of-facebook-gamers-spend-money-an-average-of-35-per-month/#comment-4964 I can buy that 5% of users (20% of 27% is 5%) spend per month. But $35?? Not a hope. More like $3.50. I can buy that 5% of users (20% of 27% is 5%) spend per month. But $35?? Not a hope. More like $3.50.

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